1. feb. 2012

ECO-FASHION

Ethical fashion incorporates fair trade principles, sweatshop-free labour and environmental friendliness. And this is not a new concept. Established brands such as FIN Oslo, Edun, beyond skin and Katharine Hamnett are all based on and produces environmentally sustainable fashion. Some might think that ethical can't be fashionable, but that's absolutely not the case! Have a look at the brands mentioned above and you'll understand. Beautiful fabrics and designs can be ethical too! 



                                                   


Sooo, I want to introduce a newcomer in the ethical fashion industry. Honest by. has taken the concept of eco-fashion to the next level by offering total sourcing transparency.  Click on the design you like on their website, scroll down and you'll get all the info about cost (where your money was spent during the production cycle - from fibre to coat), about the fabrics and about the people who made it (where they work and who they are). They even have a "vegan" option available for almost every design (entirely free of animal products)! On top of that, the website is well-designed and inspirational. CHECK IT OUT!


Honest by. website



Honest by. BRUNO PIETERS here


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